Elizabeth Colton Walls

A Real Estate Agent since 2005

  • Email
  • Facebook
  • Instagram
  • LinkedIn

Call Me At
Office: 615.327.4800
Direct: 615.804.3991

  • The Elizabeth Advantage
  • Buyers
  • Sellers
  • Blog

Two Must Read Books on How to Use Social Media to Promote Yourself or Your Business

August 9, 2012

How do you find a readable and reputable book on social media marketing? Ask me, of course! I’ve plowed through lots of lousy books on the subject, so you don’t have to! Here are two recommendations.

Both books were published within the past two years, but business books become dated quickly. Fortunately each of these authors has a blog on which fresh information can be found. Buy the book, read the blog, or both, and let me know what you think!

Launch by Michael A. Stelzner c. 2011

Having turned his on line magazine, SocialMediaExaminer.com, into one of the top marketing resources in a few short years, Michael is an expert on content marketing.

In his book, he provides detailed, easy to read explanations of what is compelling content, how to create it, and how to get people to read it and become raving fans!

Platform: Get Noticed in a Noisy World by Michael Hyatt c. 2012

Back in the Mad Men era you could sell anything with a 30 second spot on network television and a few glossy ads in the right magazine. Now getting attention is more complicated. We still have TV, radio, and magazines, but we also have YouTube, Facebook, Twitter, websites, blogs, and podcasts.

The good news is that the new media is inexpensive and accessible. The bad news is that the new media is inexpensive and accessible, and so the competition is fierce.

How do you get your customers’ attention in this busy landscape? The Chairman of Thomas Nelson Publishers and successful blogger, Michael Hyatt, has written a step- by- step guide for building a platform of contacts, connections, and followers to launch yourself or your product.

Print Friendly, PDF & EmailPrint This Page

Related Posts

  • Fall Book Preview -MoreFall Book Preview -More
  • Brussels Sprout BooksBrussels Sprout Books
  • Mystery MedleyMystery Medley
  • Home Sales November 2017Home Sales November 2017
  • Dive In! Homes With PoolsDive In! Homes With Pools
  • RIP: The BackyardRIP: The Backyard

Filed Under: Business Life, Reflections & Rants Tagged With: Michael A Stelzner, Michael Hyatt, Social media marketing, SocialMediaExaminer

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Subscribe to My Blog

Subscribe to My Monthly Newsletter

Search Blog

Topics

  • Books & Reading
  • Books-Fiction
  • Books-Mystery & Suspense
  • Books-Non Fiction
  • Business Life
  • ECW Life
  • House Proud
  • Movies
  • Nashville Life
  • New York City Life
  • NYC Theater
  • Real Estate
  • Reflections & Rants
  • Television
  • Uncategorized

© Copyright 2013- Elizabeth Colton Walls. All rights reserved.

Elizabeth Colton Walls GRI,
3825 Bedford Avenue
Nashville, TN 37215
Office: 615.327.4800
Email: elizabeth@elizabethcoltonwalls.com